According to a report, MediaTek is looking to obtain its newer AI chipsets indoor of high-end smartphones. The Taiwanese cpu maker has been talking with phone manufacturers these types of as Apple, Samsung, and even Xiaomi in an attempt to discover “business cooperation opportunities”. MediaTek is a Quite famous manufacturer that was marked for offering high-end parts for lower-end products, what has kept the company out of the flagship section. In the past several years Qualcomm and MediaTek waged a battle for the mid-tier section, while the Taiwanese prevailed for a time, Qualcomm managed to outstand its former largest rival in the recent several years.
DigiTimes states that advertising this sort of high-end functionality for lower end telephones often operates after a “latecomer” enters a market seeking immediate market share. However whenever a company such as MediaTek starts to implement top quality features such as AI capabilities, it might prevent such a firm from gaining access to high-end phones. That might explain why the Taiwanese giant started to lose traction in the last year with the Helio X30, what low demand forced the manufacturer to stop production and development of the Helio X chipsets.
MediaTek is keen that its AI chipsets will be in a position to sail across different markets which include the computer, automobile industries, communications, and consumer electronics. Whenever it arrives to the phone segment, MediaTek will have to deal with the fact that a lot of companies are starting to develop their own AI tech developed in proprietary SoCs. And Qualcomm still has a large amount of force across cameraphone makers that always rely on the U.S. manufacturer for sourcing equipment. But this might change early when the FTC vs. Qualcomm Trial.
Whenever it arrives to AI, MediaTek has recently announced the Helio P90 a mid-range chipset with premium powers and an excellent AI implementation. According to the company, it can offer 4 times a lot more AI efficiency than the Helio P60 and Helio P70. This chipset is still to enter the market together the Helio P80 what must be another good performer. The company is even struggling to discover partners on the budget section, with just a few Chinese companies betting on its chipsets such as Realme and Xiaomi. But, the manufacturer is in a hope to find traction once once again in the upcoming year. In our humble opinion, the Taiwanese firm must learn with their past mistakes, and start listening to what users are requesting.