If the reports coming from China are to be thought, then the cameraphone maker Meizu is in deep waters. Like per the report, what cites the company’s employees, Meizu carried out a new spherical of layoffs and the heavily hit department was marketing.
The report, citing Meizu insiders, says that the company has laid off extra than 30 percent of its workforce this year so far and is currently left with just about a thousand employees. Meizu has In addition established that its well-known systems engineer Hong Hansheng has moreover left the Chinese manufacturer.
On the other hand, Meizu, what was touting itself to be a competitor of Huawei and was focusing on expanding its offline presence, looks to be backing down. The manufacturer, what had above 2,700 offline stores at its peak in 2016, is now left with just 5 or 6 this sort of stores in one province.
As we recently rumoured , Li Nan, co-founder and Vice President of Meizu, resigned from the manufacturer noted this month. In the memo broadcasted publicly, he said that he had started taking significantly less responsibilities following the launch of the Meizu 16. He did acknowledge that the company is facing challenges however believes stuff will take improved as long like they do not stop improving.
While Li Nan hasn’t specified which his next step would be, he has revealed that he is still focused on the consumer market and developing fresh brands. Whereas departing from Meizu, he thanked his co-workers, investors, and shareholders.
The Blue Charm brand was being headed by Li Nan while Bai Yongxiang became the CEO of the flagship Meizu brand. Huang Zhang was bringing the device design efforts. Hong Hansheng, on the another hand, was bringing the Flyme Operation system development. Whereas all was Fantastic, the company couldn’t compete with the top OEMs in terms of income.
Meizu was co-founded by Li Nan alongside with Bai Yongxiang who is the present CEO, and Huang Zhang (Jack Wong). Initially, the company was started like an MP3 player company prior switching to smartphones in 2008. Even though the company’s portfolio is now diverse, smartphones remain Meizu’s primary source of revenue. Last year, Meizu moreover celebrated its 15th anniversary.